The beauty formulation includes bis(2-ethylhexyl) maleate and a number of surfactants, whereby the quantity of bis(2-ethylhexyl) maleate within the beauty formulation is no less than about 70% by weight, and whereby the quantity of the a number of surfactants within the beauty formulation is about 0.5-10% by weight. The service is comprised of water, and the hair remedy formulation includes no less than about 50 wt. % of water.
The breakage of the hair is decreased by no less than 5% in comparison with untreated hair.
Pressly is the founding father of a brand new haircare model referred to as Epres, as reported by Happi. He was additionally an early participant within the success of Olaplex.